{"id":4172,"date":"2022-02-28T08:24:57","date_gmt":"2022-02-28T08:24:57","guid":{"rendered":"https:\/\/www.upcare.com.tn\/a-propos-de-nous\/"},"modified":"2026-02-06T15:08:44","modified_gmt":"2026-02-06T14:08:44","slug":"about-us","status":"publish","type":"page","link":"https:\/\/www.upcare.com.tn\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
<\/div>\n\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t

About us<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t
\n\t\t
\n\t\t
Home<\/a><\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t

About upcare<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

A major player in the perfume industry for many years and in partnership with French perfume brands, ENNOUR distributes and manufactures mid-range perfumes under licence.<\/p>

Today, the company is launching its own brand of hygiene and skincare products.
A brand offering a variety of products based on the expertise acquired over the years.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Marque\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
Years<\/div>\t\t\t
\n\t\t\t\t<\/span>\n\t\t\t\t0<\/span>\n\t\t\t\t+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
Customers<\/div>\t\t\t
\n\t\t\t\t<\/span>\n\t\t\t\t0<\/span>\n\t\t\t\tk<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
Products<\/div>\t\t\t
\n\t\t\t\t<\/span>\n\t\t\t\t0<\/span>\n\t\t\t\t+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Targeting<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

We started with everyday products mainly for women, as they are the
decision-makers in the household.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\"\"<\/figure>
Man<\/span><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\"\"<\/figure>

Woman<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\"\"<\/figure>

Children<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n<\/svg>\t\t<\/div>\n\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t

Our range of fragrances<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Backed by solid experience in the world of perfumery, ENNOUR unveils a range of fragrances that combine elegance, character and modernity. Inspired by international olfactory trends and crafted with the utmost care, these fragrances offer a unique, accessible and lasting sensory experience. Each perfume expresses a distinct identity, designed to seduce and accompany the consumer on a daily basis, while reflecting the high standards and expertise that are the hallmark of ENNOUR.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t

Sign up to follow our latest news<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t
\n\t
\n\t\t
\n\t\t\t
\n\t\t\t\t<\/div>\n Sign up<\/span><\/a>\t\t<\/div>\n \t\t
<\/span><\/div><\/div>\n\t<\/form>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

About us Accueil About upcare A major player in the perfume industry for many years and in partnership with French perfume brands, ENNOUR distributes and manufactures mid-range perfumes under licence. Today, the […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-4172","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nAbout UP Care - Your Cosmetics Brand in Tunisia<\/title>\n<meta name=\"description\" content=\"Learn about UP Care, the leading cosmetics and perfumery brand in Tunisia, dedicated to your wellness.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.upcare.com.tn\/en\/about-us\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About UP Care - Your Cosmetics Brand in Tunisia\" \/>\n<meta property=\"og:description\" content=\"Learn about UP Care, the leading cosmetics and perfumery brand in Tunisia, dedicated to your wellness.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.upcare.com.tn\/en\/about-us\/\" \/>\n<meta property=\"og:site_name\" content=\"Upcare Tunisie\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/upproduitshygiene\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-06T14:08:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.upcare.com.tn\/wp-content\/uploads\/2025\/12\/about-bg-2.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.upcare.com.tn\/en\/about-us\/\",\"url\":\"https:\/\/www.upcare.com.tn\/en\/about-us\/\",\"name\":\"About UP Care - Your Cosmetics Brand in Tunisia\",\"isPartOf\":{\"@id\":\"https:\/\/www.upcare.com.tn\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.upcare.com.tn\/en\/about-us\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.upcare.com.tn\/en\/about-us\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.upcare.com.tn\/wp-content\/uploads\/2025\/12\/about-bg-2.png\",\"datePublished\":\"2022-02-28T08:24:57+00:00\",\"dateModified\":\"2026-02-06T14:08:44+00:00\",\"description\":\"Learn about UP Care, the leading cosmetics and perfumery brand in Tunisia, dedicated to your wellness.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.upcare.com.tn\/en\/about-us\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.upcare.com.tn\/en\/about-us\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.upcare.com.tn\/en\/about-us\/#primaryimage\",\"url\":\"https:\/\/www.upcare.com.tn\/wp-content\/uploads\/2025\/12\/about-bg-2.png\",\"contentUrl\":\"https:\/\/www.upcare.com.tn\/wp-content\/uploads\/2025\/12\/about-bg-2.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.upcare.com.tn\/en\/about-us\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.upcare.com.tn\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"About us\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.upcare.com.tn\/#website\",\"url\":\"https:\/\/www.upcare.com.tn\/\",\"name\":\"Upcare Tunisie\",\"description\":\"D\u00e9couvrez notre parfumerie\",\"publisher\":{\"@id\":\"https:\/\/www.upcare.com.tn\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.upcare.com.tn\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.upcare.com.tn\/#organization\",\"name\":\"Upcare Tunisie\",\"url\":\"https:\/\/www.upcare.com.tn\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.upcare.com.tn\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.upcare.com.tn\/wp-content\/uploads\/2025\/12\/image-logo.png\",\"contentUrl\":\"https:\/\/www.upcare.com.tn\/wp-content\/uploads\/2025\/12\/image-logo.png\",\"width\":1280,\"height\":1280,\"caption\":\"Upcare Tunisie\"},\"image\":{\"@id\":\"https:\/\/www.upcare.com.tn\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/upproduitshygiene\",\"https:\/\/www.instagram.com\/upcaretunisie\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"About UP Care - Your Cosmetics Brand in Tunisia","description":"Learn about UP Care, the leading cosmetics and perfumery brand in Tunisia, dedicated to your wellness.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.upcare.com.tn\/en\/about-us\/","og_locale":"en_US","og_type":"article","og_title":"About UP Care - Your Cosmetics Brand in Tunisia","og_description":"Learn about UP Care, the leading cosmetics and perfumery brand in Tunisia, dedicated to your wellness.","og_url":"https:\/\/www.upcare.com.tn\/en\/about-us\/","og_site_name":"Upcare Tunisie","article_publisher":"https:\/\/www.facebook.com\/upproduitshygiene","article_modified_time":"2026-02-06T14:08:44+00:00","og_image":[{"url":"https:\/\/www.upcare.com.tn\/wp-content\/uploads\/2025\/12\/about-bg-2.png","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.upcare.com.tn\/en\/about-us\/","url":"https:\/\/www.upcare.com.tn\/en\/about-us\/","name":"About UP Care - Your Cosmetics Brand in Tunisia","isPartOf":{"@id":"https:\/\/www.upcare.com.tn\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.upcare.com.tn\/en\/about-us\/#primaryimage"},"image":{"@id":"https:\/\/www.upcare.com.tn\/en\/about-us\/#primaryimage"},"thumbnailUrl":"https:\/\/www.upcare.com.tn\/wp-content\/uploads\/2025\/12\/about-bg-2.png","datePublished":"2022-02-28T08:24:57+00:00","dateModified":"2026-02-06T14:08:44+00:00","description":"Learn about UP Care, the leading cosmetics and perfumery brand in Tunisia, dedicated to your wellness.","breadcrumb":{"@id":"https:\/\/www.upcare.com.tn\/en\/about-us\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.upcare.com.tn\/en\/about-us\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.upcare.com.tn\/en\/about-us\/#primaryimage","url":"https:\/\/www.upcare.com.tn\/wp-content\/uploads\/2025\/12\/about-bg-2.png","contentUrl":"https:\/\/www.upcare.com.tn\/wp-content\/uploads\/2025\/12\/about-bg-2.png"},{"@type":"BreadcrumbList","@id":"https:\/\/www.upcare.com.tn\/en\/about-us\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.upcare.com.tn\/en\/"},{"@type":"ListItem","position":2,"name":"About us"}]},{"@type":"WebSite","@id":"https:\/\/www.upcare.com.tn\/#website","url":"https:\/\/www.upcare.com.tn\/","name":"Upcare Tunisie","description":"D\u00e9couvrez notre parfumerie","publisher":{"@id":"https:\/\/www.upcare.com.tn\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.upcare.com.tn\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.upcare.com.tn\/#organization","name":"Upcare Tunisie","url":"https:\/\/www.upcare.com.tn\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.upcare.com.tn\/#\/schema\/logo\/image\/","url":"https:\/\/www.upcare.com.tn\/wp-content\/uploads\/2025\/12\/image-logo.png","contentUrl":"https:\/\/www.upcare.com.tn\/wp-content\/uploads\/2025\/12\/image-logo.png","width":1280,"height":1280,"caption":"Upcare Tunisie"},"image":{"@id":"https:\/\/www.upcare.com.tn\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/upproduitshygiene","https:\/\/www.instagram.com\/upcaretunisie\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.upcare.com.tn\/en\/wp-json\/wp\/v2\/pages\/4172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.upcare.com.tn\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.upcare.com.tn\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.upcare.com.tn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.upcare.com.tn\/en\/wp-json\/wp\/v2\/comments?post=4172"}],"version-history":[{"count":11,"href":"https:\/\/www.upcare.com.tn\/en\/wp-json\/wp\/v2\/pages\/4172\/revisions"}],"predecessor-version":[{"id":5025,"href":"https:\/\/www.upcare.com.tn\/en\/wp-json\/wp\/v2\/pages\/4172\/revisions\/5025"}],"wp:attachment":[{"href":"https:\/\/www.upcare.com.tn\/en\/wp-json\/wp\/v2\/media?parent=4172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}